Deira Trading Company

Cadillac EVs are attracting new customers, including Tesla owners

A Cadillac all-electric 2025 Escalade IQ luxury SUV is displayed during press day of the North American International Auto Show in Detroit, Michigan, September 14, 2023. Rebecca Cook | Reuters DETROIT — Cadillac’s expanding all-electric vehicle lineup is attracting a notable number of new buyers to the American luxury brand, including an increase this year […]

Fanatics Fest skills challenge pits fans vs. celebrities for $2 million

Tom Brady attends Fanatics Fest NYC 2024 at Jacob Javits Center in New York City on Aug. 16, 2024. Dave Kotinsky | Getty Images Entertainment | Getty Images Sports giant Fanatics is pitting fans against greats Tom Brady, Kevin Durant and Alex Rodriguez at an upcoming marketing event. The company announced Tuesday it is introducing […]

Nike to increase prices on footwear, apparel amid tariffs

Nike shoes are seen in the King of Prussia Mall, as global markets brace for a hit to trade and growth caused by U.S. President Donald Trump’s decision to impose import tariffs on dozens of countries, in King of Prussia, Pennsylvania, U.S., April 3, 2025.  Rachel Wisniewski | Reuters Nike will raise prices on a […]

Cigna reaches new deal on Eli Lilly and Novo Nordisk weight loss drugs

Wegovy injection pens arranged in Waterbury, Vermont, US, on Monday, April 28, 2025. Shelby Knowles | Bloomberg | Getty Images Only half of health insurer Cigna‘s clients currently cover the popular GLP-1 weight loss drugs Wegovy and Zepbound because of their high costs. But the company’s pharmacy benefits unit Evernorth has reached a deal with […]

Burger King targets families with ‘How to Train Your Dragon’ team-up

Burger King’s “How to Train Your Dragon” menu items include the Dragon Flame-Grilled Whopper, Fiery Dragon Mozzarella Fries, Soaring Strawberry Lemonade and the Viking’s Chocolate Sundae. Source: Burger King As Burger King enters the next phase of its turnaround efforts, the fast-food chain is trying to lure families back to its restaurants with colored Whopper […]

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